I'm not the biggest Halloween person. My family's not and, while I like horror movies, they are not my go to selection for movie night. So spooky season was never really my thing. That is fast changing and I don't know why.
Maybe my interest in all things spooky and creepy has increased. I've always had a fascination with witches, I was a witch for Halloween three years in a row. And in the last couple decades there's been a reclaiming of the witch and her power. From Sabrina the Teenage Witch, The Craft, and Hermione Granger, witches are the heroines and anti-heroines, not the villains.
It could be that we actually have a name for Halloween season now, and spooky season is probably the best name for it. There's some serious scares but it's all in good fun.